Services
Success is a science. If you have the conditions; you get the result. ~Oscar Wilde
the overall customer experience
In our current retail environment, ordinary or outdated simply won’t cut it. Today’s savvy customer has expectations that have been created by the best retailers and designers in the business. This customer comes to your business with the same expectations. The conditions below are my specialty and are designed to set you apart from the competition and keep your brand relevant through the customer lens.
branding
For any business, the consistency of logo, color, font and imagery are the building blocks for recognition. Beyond those, I help so everything in the customer experience can successfully connect - from your store-front to the bag you pack their purchase in.
brand builders - mission statements, inspiration & illustration
exteriors
packaging
Lighting
temperature, scent & audio
store design
Every environment matters to today’s customer, but retail shops require special consideration. I design a memorable experience for your customer by effectively using your space to create a journey that brings a sense of discovery.
Layout - circulation & sight lines
fixtures
display accessories
mannequins
in-store marketing
This is one of the best opportunities in Retail and one of the hardest to get right. Handwritten signs and scotch tape are tools of the past. What you say and how you say it, is as important as the carrier the message is in.
product and lifestyle graphics
navigation/way finding
product/service information
sales and specials
store policies
visual merchandising
Taking your customer from the entrance, seamlessly through the store to a purchase is the ultimate objective. I create this journey, from start to finish through compelling visual story telling.